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Pierre Spahni

Economic Research & Consultancy Services for Wine

Tel  +41 22 800 1607

Fax +41 22 800 1608

ECONOMIC RESEARCH & CONSULTANCY SERVICES TO THE WINE INDUSTRY

Wine businesses, organisations and administrations have a truly independent service at their disposal, at the heart of Europe, with the WTO and other international organisations close at hand.

Your organisation can mandate me to undertake exclusive, in-depth research on trade policy & marketing strategy.

You may also commission me to write articles, give conferences, hold seminars and participate in your internal educational programs.

I am available for inclusion in panels and could be entrusted with the representation of your interests.

Some of the tasks - in consumer research, finance and law in particular - may be outsourced depending on the breadth and depth of your mandate, and local services may be arranged at a client's request.

Feel free to submit your request to me, in full confidence. It will receive all the discretion and care it requires. Together we should be able to see the matter through to a practical and satisfactory solution. You may also wish to fit me temporarily into one of your strategic teams at home.

I cannot and will not offer anyone gratuitous market information or counselling though. A good selection of reliable and affordable resources are already provided for on these pages; it is free, cool and on the menu.

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PROFILE

Born in a family of wine brokers in Switzerland, I received a classical (Latin-Greek -English) education in both the French and German speaking parts of the country, studied business and law, gaining the following qualifications:

  • Doctorat en sciences économiques (gestion d'entreprise) [Ph. D. in Business Economics] fom the Ecole des Hautes Etudes Commerciales (HEC) , University of Lausanne, 1978;
  • M.Sc. in Agricultural Economics from the University of California in Davis, 1980;
  • Ph.D. in Agriculture (Agricultural and Food Marketing) from the University of Newcastle upon Tyne, 1986.

Past positions:

  • Research Associate at the Edinburgh School of Agriculture and the Scottish Agricultural College in Edinburgh from 1989 to 1993;
  • Visiting Research Fellow at the School of International Politics, Economics and Business of Aoyama-Gakuin University in Tokyo during the 1991/92 academic year.

Considerable time has been devoted to software development over the years, mostly in association with Olly Morgan: Whisman, an MS Excel application for planning production of malt whiskies based on stocks and sales forecasts, was released in 1992 and MS Courtage, an integrated software for wine brokers that manages customer data, business transactions, accounts and client communications, was produced in 1999. I have now established my own independent research and consultancy service.

Appointments: Expert to the Economic Commission of the Office International de la Vigne et du Vin (OIV - the intergovernmental body for wine) in Paris, from 1996 onwards; Visiting Fellow at Adelaide University's Centre for International Economic Studies during May 1999. Columnist at Harpers Wine & Spirit Weekly, from January to June 2001.

Consulting and policy advice was given to top executives at administrative, inter-governmental and business level, on wine marketing and trade issues.

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Publications

Pierre Spahni - Economic Research & Consultancy for Wine - Tel  +41 22 800 1607 Fax 800 1608

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